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Just over a seven days before the NYC mayor's race on 4 November, approximately 13,000 attendees gathered at the Queens stadium for the “NYC Not For Sale” rally, headlined by Congresswoman AOC, Senator Sanders and the Democratic mayoral candidate Zohran Mamdani.

The historic open-air venue was completely sold out. City residents of diverse ages and origins assembled, but it was the youthful attendees that seemed to animate the atmosphere.

Many characterized the rally as more than just a rally. It was a moment of unity, discontent and optimism all at once. For one attendee, 23, of Queens, the motivation to attend was straightforward: “I’m here because the system is broken, to be honest with you … and I feel like we should bring about reform as a country, and NYC is definitely the starting point.”

Audience Enthusiasm and Views

For a local resident, 29, who lives in the neighborhood, the vibe of the event reflected something he hasn’t felt in city elections in a while. “It’s exciting that someone who actually might change things is appearing in an area that I’m in,” he said. “If it’s here, it’s like, why not? If we’re not gonna be engaged now, then when is the right moment?”

Another local, a supporter, 29, shared a comparable excitement: “I think it’s inspiring to be a part of this energy. We even went out to cast ballots earlier today because we were getting in the mindset to be enthusiastic for everything that he’s for.”

The variety of the audience mirrored the city itself. Longtime residents, newcomers, working youth and older adults all were present. For Mitch, 68, from Queens, it was his initial campaign event of the campaign. “I’m here because, well, I want to listen to what they have to say, and there’s no other strong contenders, in my opinion,” he said.

Major Topics and Public Priorities

For the Astoria resident, the key issues facing NYC right now are “safety, the trains being safe, and affordability”, adding that while he’s skeptical about whether Mamdani can deliver on all his pledges, he’s receptive. “I don’t know who’s going to pay for all this stuff he wants done … but I’m going in open-minded, and just hoping somebody is offering some options.”

Brooklyn, 30, also from Astoria, said their top priorities were protecting LGBTQ rights and tackling the city’s housing and cost issues. “I think Mamdani is doing a great job of focusing on everything I’m worried by,” they said.

Nicole, 30, echoed that sentiment, praising Mamdani’s genuineness: “I feel like he is very genuine in his responses in a way that isn’t typically seen in most politicians. He’s a little less lip service-y than usual.”

Campaign Messages and Highlights

Mamdani had a distinct theme he was aiming to communicate at the rally; diversity is NYC’s biggest strength. At one point, he had a Jewish leader, a Christian minister, and an Muslim cleric all on stage together in support of his campaign. The city’s comptroller, a past contender in this election, also came out to support Mamdani.

Sanders received the loudest applause of the evening, matched by only Mamdani himself. Sanders spoke of the importance of voting for Mamdani to the position of mayor not only for the sake of making the city more economical, but also as a means to send a message to Trump and the wealthy elites he has in his orbit.

“Ordinary people get a single ballot,” Sanders said. “Meanwhile, billionaires get the opportunity to spend as much as they want to choose the politicians they want. That is the context in which this election is taking place.”

New York governor Kathy Hochul was the only presenter met with divided reactions, with the crowd frequently interrupting her speech to enthusiastically shout “Increase taxes on the wealthy!” Mamdani came out at the end of her speech to, quite literally, stand with her, as if to show the supporters the value of her presence and endorsement.

It was a big contrast to Congresswoman AOC, who spoke just after Hochul and was met with the audience calling out for her.

When it came time for the candidate to take the stage, the crowd had been more than adequately energized. As with the mayoral debate days earlier, he did not hesitate at taking jabs Andrew Cuomo.

“Let our words ring so loud that he can hear them tonight in his $8,000-a-month apartment,” the mayoral hopeful said. “Let them be so powerful that he can hear them even if he’s in the suburbs tonight.”

But he did not focus excessively on Cuomo, instead devoting the latter half of his speech to expressing gratitude to the coalition who had backed his campaign for the past several months and helped with his historic campaign.

Perhaps the most evocative moment came towards the end, when he asked attendees who had volunteered and canvassed for his campaign to activate their phone flashes. The arena immediately lit up in a sea of glowing screens, innumerable.

“Our work has only just begun. On 4 November we achieve liberation,” the candidate said in his final remarks.